Less mockups, more Dogfooding: What you miss if you don’t do UX Audits

Glenn Töws

CEO & Founder

Stagewise

Less mockups, more Dogfooding: What you miss if you don’t do UX Audits

We built our SaaS for 3 months without using it ourselves. The result: nobody liked it. Once we started dogfooding with UX audits, things turned around quickly. In this talk we will explore how SaaS companies can establish a regular UX audit process and a feedback culture that helps to quickly understand issues and iterate on them.