When software products getting older – strategies for dealing with long product histories

When software products getting older – strategies for dealing with long product histories

Digital Product Community Track

  • Jan Falkenberg

When software products getting older – strategies for dealing with long product histories

Legacy products pose challenges beyond refactoring: complex releases, evolving architectures, and high user expectations. Using TRANSCONNECT as example, I’ll show how product managers can master these with stakeholder management, smart decisions, and achieve sustainable innovation.

  • Anna Lavrova

Voice, Exit, Loyalty, Neglect: What Hirschman Can Teach Us About Product Teams

What happens when product teams face frustration? Drawing on Hirschman’s classic “Exit, Voice, and Loyalty” framework, this talk explores how leaders can spot disengagement, harness healthy dissent, and build resilient teams that adapt instead of erode.

  • Rachel Dubois

Your Product Is Brilliant … but Nobody Wants It !

Even brilliant tech and teams flop without product-market fit. In this provocative talk I share hard-won lessons—from “too early” launches to “code first, sell later”—and show why every dev must think like a businessperson to avoid classic traps and embrace the real product adventure.

  • Mirko Seifert

Why Building Software Products Is a Really Stupid Idea — and Why You Should Do It Anyway

  • Falk Fischer

Products aren’t neutral. Time to transform.

There is a link between Product-Management and Organizational-Development._x000D_ _x000D_ Products are not neutral._x000D_ They change or stabilize patterns of organizations._x000D_ We can use this strategical._x000D_ _x000D_ Let’s design transformational products.

  • Martin Seeler

AI Evals Done Right: From Vibes to Confident Decisions

Struggling to measure your AI product’s quality? This talk delivers a proven step-by-step guide to quantify your AI product’s quality, pinpoint current failures, track improvement over time, and evaluate any new model within 24 hours against YOUR baseline.

  • Christopher May

Free your mind and the rest will follow – Delete your Backlog

Tired of your backlog as a never-ending dumping ground? In ‘Free Your Mind – Delete Your Backlog,’ I show how cutting clutter boosts agility, eases mental load, and sharpens focus. Learn why smaller backlogs enable emergent architecture and practical ways to manage less, but better.

  • Nicole Filz

Invisible No More: How UX Became a Product Powerhouse

Small team, big impact: Learn how UX and Product Management teamed up to create a scalable, resource-savvy model. Using structured design phases, UX ambassadors, and low-barrier feedback formats, they turned UX into a strategic, everyday practice.